Wing Aviation's parent company, Black Forest Ventures, has trusted Forthea with marketing services for its subsidiary Black Walnut Cafe for years. Building on that partnership, the client trusted our Web team to build a fully custom redesign of its Wing Aviation website. The project was aimed at increasing brand awareness and competitiveness while building on its existing brand strategy.
We looked to design an all-new user experience that included a full re-work of site content and a custom fleet browsing and filtering tool. Throughout the site, we incorporated sleek typography and touches of subtle, custom animation to give a luxurious feel. We also completely rebuilt the contact and quote-request experience, while ensuring that form submissions pushed leads into Wing's CRM of choice, HubSpot. The result is a beautiful design that is worthy of the Wing Aviation brand.