We are driven to build a long-lasting competitive advantage that goes deeper than just a game of keywords.

Grow revenue through meaningful online interactions.

Using our method of combining search data and buyer vocabulary with our technical SEO expertise, we are able to build a strategic SEO roadmap designed to create quick wins and long term gains. This deep understanding of customer intent nurtures a user experience built for high-quality lead generation and profit maximization.

Building a strong SEO campaign is very much like building your dream home from the ground up. Nothing will matter if you don't start with a strong and concrete foundation. Believe in the process and be meticulous in every step until the very end.

Tuan Nguyen

Forthea has helped us think outside the box to get the most out of our investments, working with them as an extension of our team.

Your trusted partner.

Award-Winning Talent on Your Side

Our SEO specialists are seasoned industry experts leading the field. Look for our articles on Search Engine Journal and find us at conferences speaking on the latest trends and technologies.

A Team You Can Count On

You benefit from a dedicated team of specialists and account leadership that stays sharp on SEO tools and best practices to help you dominate organic search. With our performance reports focused on ROI and unmatched customer service delivery, you can finally work with an accountable marketing partner.

Account Lead

Project guidance, goal alignment, + team coordination

SEO Specialist

Strategy development, implementation, + performance analysis

Analytics Specialist

Data tracking + performance analysis

Meet Your Team
Our SEO toolbox.
Technical SEO

Technical SEO

Our specialists perform a detailed audit to uncover areas where technical website updates will make the biggest impact, for both mobile and desktop. Your Forthea team will develop an ongoing technical SEO strategy to ensure you maximize areas of opportunity and stay ahead of Google algorithm updates.

Keyword Strategy + Planning

Keyword Strategy + Planning

Keyword strategy is the foundation of any high performing SEO program. Forthea has developed keyword clustering methodology based on the search vocabulary of buyers to identify high impact terms that drive qualified organic traffic. With keyword-level tracking, we go a step further and show you how your SEO program translates to revenue.

Content Strategy + Development

Content Strategy + Development

We create content that speaks to the customer and the search engine. With keyword clustering and search intent, our content strategies combine user behavior with technical expertise for measurable results. Our focus is to increase organic rankings and visibility while crafting content that resonates with your customers.

1026%increase in non-brand page 1 keywords
Nailed it.

Solid SEO Strategy Helps New Horizons Reach New Students

New Horizons Learning Group was generating massive amounts of content with each new online class and learning method. The group needed a partner with expertise and strategic practices to manage a large-scale website while finding opportunities to increase qualified conversions and new students.

With extensive content comes technical challenges, we developed a roadmap to clean up the technical obstacles keeping them from ranking well and executed the plan over nine months. At the same time, we built a keyword clustering strategy to identify missing opportunities for non-brand keyword growth.

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Case Studies »
Actionable insights.

We understand the impact of high keyword rankings and quality organic traffic, which is why we measure the actions that take us there for glimpses into what's working.

See the data that matters to your bottom-line.

Knowing that SEO requires a long-term plan, we evaluate organic movement against indicators like competitive share of voice and user experience that show us how to get to success. Our reports take it a step further and measure leads, lead quality, and revenue driven from search engine optimization.

Local SEOContent DevelopmentOn-Page SEO
Clever tactics.

Content Development

The digital marketing landscape is constantly evolving. The way audiences search and interact with content is an integral piece of high performing SEO strategies.

We're driven by our commitment to creating content that speaks to your audience in a way that resonates. Our team of creative strategists will partner with you to deliver the content that positions you as a thought leader and builds brand loyalty.

On-Page SEO

One thing we can count on is Google changing its algorithm and the way it ranks media. As search engines evolve, it is critical to consistently manage technical website optimizations and stay up to speed.

To succeed with an organic search campaign your website needs to establish authority with search engines. Our team will run a technical audit on your website to ensure that search engines are able to effectively index pages and crawl your website. If anything is hindering your rank, we'll find it and resolve any issues to ensure your page is in line with Google's Webmaster Guidelines.

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FAQ
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How long will it take to see results?

SEO success is determined by many factors. We aim to see results start within 4-6 months. The power of search then expands over the long-term as we uncover new keywords to target improvement of conversion rates and user experience.

How do you measure SEO success?

Each client is different based on their business objectives. We start by benchmarking the health of your organic visibility and evolve tracking as we take you up the organic maturity curve. We focus on growing qualified organic traffic that turns into revenue. Higher rankings for the sake of rankings is not our focus.

Which industries do you specialize in?

Our team has over a decade of experience working with B2B and B2C companies that span multiple industries across SMB and enterprise, including Automotive, Legal, and Multifamily Residential. Learn more about Who We Serve.

Do you provide content development?

We'll partner with our you to execute a comprehensive SEO plan that includes content strategy. This can mean website content, blog articles, press releases, and more. Our team is built with skilled copywriters who can research and write for you, or optimize anything you provide.

How does your team communicate with us and how often?

Your Account Lead will serve as the main point of contact and head of strategy. We offer multiple forms of ongoing communication including phone calls, email, project management platforms, and team collaboration tools.

Your team will be in touch on a weekly basis and schedule monthly reporting meetings. In addition, we host each client for a semi-annual deep dive to plan for upcoming campaigns and to uncover opportunities for growth.

What is call tracking and do I need it?

We require call tracking for businesses that generate phone calls through paid media campaigns. Your team tracks phone call leads back to their source and uses call recordings to help optimize campaigns for lead quality. Call tracking also allows us to analyze your conversations to find leading keywords and and opportunities for growth.

What level of reporting do you provide?

We provide monthly reports focused on qualitative and quantitative analysis. Reports share actionable insights from performance along with work completed, campaign metrics, and custom KPIs.

How is account management structured?

We are an extension of your company.

Your Forthea team will be structured based on the size and complexity of the program. Every client is provided with an Account Lead with a team of specialists and analytics engineers. Our teams work with fewer client accounts than typical digital agencies so that you benefit from strategic focus and more time spent working on your brand. Learn More...

How do you stay up-to-date on SEO?

Search is constantly evolving. Our partnerships with Google, Bing, BrightEdge, and others help us to stay current on best practices and algorithm updates.

We also invest in ongoing training for our specialists to attend conferences and maintain certifications.

How much work is outsourced, if any?

Our services are designed, built, and managed by our internal team and never outsourced. We sometimes connect our clients to partners for services outside our portfolio such as video production, photography, print/multimedia, etc.

Are you a Google-certified partner?

Yes!

We maintain premier-level partnerships with Google and Bing. Our relationships with Google give us access to beta programs and market data that other agencies are missing.

Are your SEO Specialists certified in Google Analytics?

Yes!

Our specialists are required to maintain up-to-date certifications in Google Analytics and other major search engines.

Inc. 5000 Google Premier Partner Bing Ads Accredited Professional Houston Business Journal Best Places to Work Brightedge Certified Professional
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