You invest budget and resources into SEO because it drives the highest ROI of all your digital marketing channels. If your website isn't featured top in search results for your most valuable keywords, then your SEO performance is falling behind, and it's time to take it to the next level!
Partner with an expert agency team that is driven to build long-lasting online competitive advantage that goes deeper than just a game of keywords.
Forthea designs out-of-the-box SEO strategies that help clients achieve quick wins and build long-term gains. As an award-winning SEO agency, you can expect a new interpretation of your current SEO program. We prioritize strategies that increase organic traffic and leads through the latest tactics and data-driven decisions delivered by a team that becomes an extension of your business.
It is crucial for an agency to adapt to the constant changes in digital marketing in a way that continues to provide value to a business.
Natalie HobenSr. Lead, SEO
Schedule Consultation
I’ve worked with Forthea for years and always found them to be attentive to detail, communicative, and smart. Their white-glove approach has allowed them to evolve and improve our campaigns as our business has rapidly changed. We’ve seen success both in organic SEO and paid campaigns. We would recommend them to any business looking to generate more leads online.
Adam Kenney //
SVP of Technology, pMD
SEO RoadmapKeyword Strategy + PlanningTechnical SEOCompetitive AnalysisContent DevelopmentOn-Page SEOOff-Page SEO + Link BuildingLocal SEOOrganic Analysis + Reporting
Clever SEO Strategies.
SEO Roadmap
Our method of combining search data and buyer vocabulary with technical SEO expertise allows us to build a strategic SEO roadmap designed to create quick wins and long-term gains. We go beyond vanity metrics like rankings, impressions, and traffic to measure increased leads and revenue. This deep understanding of customer intent nurtures a user experience built for high-quality lead generation and profit maximization.
Keyword Strategy + Planning
Keyword strategy is the foundation of any high performing SEO program. Forthea has developed keyword clustering methodology based on the search vocabulary of buyers to identify high impact terms that drive qualified organic traffic. With keyword-level tracking, we go a step further and show you how your SEO program translates to revenue.
Technical SEO
Our specialists perform a detailed audit to uncover areas where technical website updates will make the biggest impact, for both mobile and desktop. Your Forthea team will develop an ongoing technical SEO strategy to ensure you maximize areas of opportunity and stay ahead of Google algorithm updates.
Competitive Analysis
We are driven to build a long-lasting competitive advantage that goes deeper than just a game of keywords. Our specialists make sure to evaluate the competitive landscape to determine points of opportunities against your named competitors in addition to competitors you may not be aware of in the digital landscape.
Content Development
We create content that speaks to the customer and the search engine. With keyword clustering and search intent, our content strategies combine user behavior with technical expertise for measurable results. Our focus is to increase organic rankings and visibility while crafting content that resonates with your customers.
On-Page SEO
One thing we can count on is Google changing its algorithm and the way it ranks media. As search engines evolve, it is critical to consistently manage technical website optimizations and stay up to speed.
To succeed with an organic search campaign, your website needs to establish authority with search engines. Our team will run a technical audit on your website to ensure that search engines are able to effectively index pages and crawl your website. If anything is hindering your rank, we'll find it and resolve any issues to ensure your page is in line with Google's Webmaster Guidelines.
Off-Page SEO + Link Building
Another important aspect of SEO includes off-page SEO. Off-page SEO focuses on building your brand’s credibility through backlink and citation building. Researching outreach opportunities with local directories or publications is an integral part of our SEO services.
Local SEO
Local SEO strategies focus on driving new customers to brick-and-mortar businesses. We help you attract your "near me" buyers with the goal of increasing revenue. Our team combines technical SEO, citations, reviews, on-page and off-page optimization, and content marketing with a hyper-local approach to grow your local business.
Organic Analysis + Reporting
After creating and implementing your SEO strategy, our team will analyze the results of your program and make ongoing adjustments as needed. You can expect to receive detailed monthly reporting and in-person or virtual meetings where our team will go over performance, metrics, and insights with you. We believe in 100% transparency and collaboration from our team to yours.
Knowing that SEO requires a long-term plan, we evaluate organic movement against indicators like competitive share of voice and user experience that show us how to get to success. Our reports take it a step further and measure leads, lead quality, and revenue driven from search engine optimization.
700%increase in YoY conversions
Harnessing FAQ Pages to Boost Web Traffic for The Repipe Company
The Repipe Company's website was struggling to be seen and it needed a digital marketing agency with a strategic SEO focus to generate organic traffic to its site while helping its visibility on search engine result pages. Our main goal was to revamp the FAQ page into sub-pages that provided an in-depth breakdown of the answers to the questions and were easy to view and engage with. This unique tactic led the FAQ pages to become the primary organic driver of traffic to The Repipe Company's website.
By improving the technical SEO performance of the e-commerce site and optimizing product pages for search, Forthea positioned Diesel Dash to reach its target customers and dominate sales within its niche. Data shows a 480% increase in organic impressions and a 508% increase in traffic YoY. Also, 91% of traffic is from non-branded queries.
When you partner with Forthea for SEO you gain access to decades of industry experience all in one place.
You benefit from a dedicated team of specialists and account leadership that have encountered a wide range of industries, algorithm updates, and everchanging landscape of the SEO industry.
Our team does the work so you don’t have to. We stay sharp on SEO tools and best practices to help you dominate organic search. With our performance reports focused on ROI and unmatched customer service delivery, you can finally work with an accountable marketing partner.
Account LeadProject guidance, goal alignment, and team coordination
SEO SpecialistStrategy development, implementation, and performance analysis
Our SEO specialists are seasoned industry experts leading the field. Look for our articles on Search Engine Journal and find us at conferences speaking on the latest trends and technologies.
Best SEO Campaign (Finalist 2023)
Best Use of Search: E-Commerce SEO (Winner 2022)
SEO Performance + Results (Winner 2022)
SEO Agency of the Year (Finalist 2023)
FAQ
Results
Service
Cost
Certifications
All
How long will it take to see results?
SEO success is determined by many factors. We aim to see results start within 4-6 months. The power of search then expands over the long-term as we uncover new keywords to target improvement of conversion rates and user experience.
Each client is different based on their business objectives. We start by benchmarking the health of your organic visibility and evolve tracking as we take you up the organic maturity curve. We focus on growing qualified organic traffic that turns into revenue. Higher rankings for the sake of rankings is not our focus.
Our team has over a decade of experience working with B2B and B2C companies that span multiple industries across SMB and enterprise, including Automotive, Legal, and Multifamily Residential. Learn more about Who We Serve.
Do you provide content development?
We'll partner with you to execute a comprehensive SEO plan that includes content strategy. This can mean website content, blog articles, press releases, and more. Our team is built with skilled copywriters who can research and write for you, or optimize anything you provide.
How does your team communicate with us and how often?
Your Account Lead will serve as the main point of contact and head of strategy. We offer multiple forms of ongoing communication including phone calls, email, project management platforms, and team collaboration tools.
Your team will be in touch on a weekly basis and schedule monthly reporting meetings. In addition, we host each client for a semi-annual deep dive to plan for upcoming campaigns and to uncover opportunities for growth.
What is call tracking and do I need it?
We require call tracking for businesses that generate phone calls through paid media campaigns. Your team tracks phone call leads back to their source and uses call recordings to help optimize campaigns for lead quality. Call tracking also allows us to analyze your conversations to find leading keywords and and opportunities for growth.
We provide monthly reports focused on qualitative and quantitative analysis. Reports share actionable insights from performance along with work completed, campaign metrics, and custom KPIs.
How is account management structured?
We are an extension of your company.
Your Forthea team will be structured based on the size and complexity of the program. Every client is provided with an Account Lead with a team of specialists and analytics engineers. Our teams work with fewer client accounts than typical digital agencies so that you benefit from strategic focus and more time spent working on your brand.
How do you stay up-to-date on SEO?
Search is constantly evolving. Our partnerships with Google, Bing, BrightEdge, and others help us to stay current on best practices and algorithm updates.
We also invest in ongoing training for our specialists to attend conferences and maintain certifications.
How much work is outsourced, if any?
Our services are designed, built, and managed by our internal team and never outsourced. We sometimes connect our clients to partners for services outside our portfolio such as video production, photography, print/multimedia, etc.
Are you a Google-certified partner?
Yes!
We maintain premier-level partnerships with Google and Bing. Our relationships with Google give us access to beta programs and market data that other agencies are missing.
Are your SEO Specialists certified in Google Analytics?
Yes!
Our specialists are required to maintain up-to-date certifications in Google Analytics and other major search engines.
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