29 May 2020
How to Know What to Do on Paid Social
6 min read //Paid Media

Paid social or social media advertising has become almost a necessity for many businesses. A study in 2019 found that on average people spend almost 2 and a half hours on social media every day. With this…

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27 May 2020
Effective Ways to Manage Anxiety During COVID-19
4 min read //Culture

During a natural disaster or an outbreak, like coronavirus, many people can experience an increase in stress and anxiety. For those who already struggle with an anxiety disorder or depression, the qualm…

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08 May 2020
Houston's Greatest Virtual Tours 2020
3 min read //Culture

Houstonians have been quarantining for quite some time now due to the coronavirus pandemic. Social distancing has many of us going stir crazy, running out of ways to entertain ourselves and the people…

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06 May 2020
Cut the Fluff & Get Smart: How to Tighten Up PPC When Demand Is Down
3 min read //Paid Media

Across industries, businesses experience seasonality where demand is higher or lower based on factors such as time of year. Seasonality varies across industries - peak season for one industry may be shoulder…

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28 Apr 2020
If Your SEO Agency Is Doing This, It's A Red Flag
5 min read //SEO

SEO is booming business driver for many companies that has seen tremendous growth over the last few years. With each day that passes, Google updates, new algorithms, and shiny new tools grace our screens…

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14 Apr 2020
See the Impact of COVID-19 Unfolding by Industry in Real Time
3 min read //Analytics

The most valuable thing we need during this time of uncertainty surrounding coronavirus is information. We want to know how to keep our families healthy and safe. We want to know how much worse things…

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08 Apr 2020
How to Leverage Website Analytics During a Crisis
4 min read //Analytics

Since the COVID-19 pandemic began, it’s been anything but business as usual. Many companies are shifting marketing strategies to keep up with the changing environmental circumstances. Understanding your…

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02 Apr 2020
Why SEO Is Crucial During Economic Downturns
3 min read //SEO|Analytics

Whenever businesses find themselves navigating the effect of an economic downturn, they are often quick to shift strategies and prepare for the worst. The most important thing for a business to remember…

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30 Mar 2020
Affected by COVID-19? Digital Marketing Tactics Your Business Can Do Now
4 min read //SEO

We are in uncertain times as COVID-19 makes its way across the globe, leaving almost no part of the planet unaffected. In addition to the pivotal health concerns, there are serious concerns when it comes…

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26 Mar 2020
Three Things to Consider for a Website Redesign
2 min read //Web

A new website is exciting but can also be overwhelming because there are so many moving parts. Our experience managing website redesign projects has taught us valuable lessons that we’ll pass along to…

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