Sydney graduated with a Bachelor of Business Administration in Marketing from the University of Houston. She discovered her passion for SEO through various UH courses and personal projects. She enjoys the creative thinking involved in SEO. Outside of work, you'll find Sydney reading, baking, trying new coffee shops, and exploring Houston!
Of the three aspects of SEO (On-page, Off-page, and Technical SEO), Technical SEO plays a crucial role in ensuring your page not only ranks well but can be discovered by search engines. Whether you are starting a new website or looking to refresh your current site structure, follow this guide to make sure your web pages are technically optimized to improve your rankings.