Just how awesome is Houston, and why should you live here? We've reviewed the best things about living in Houston for you: If Houston listed its top 10 traits on a dating profile, it might read something…
Read Article »For someone new to the topic, learning SEO can be quite similar to a jigsaw amateur attempting to complete a 1000-piece puzzle. You’re eager to get started, so you open the box with glee, untie the bag…
Read Article »Every marketer – including you – wants to dominate Google's search results and win the game. But Google’s world is a complicated maze to navigate, full of hidden traps and shifting walls, so you might…
Read Article »Have you recently noticed spammy sources of traffic in your language report on the Google Analytics Audience Overview page? Over the past few months, we've seen an uptick in language spam originating around…
Read Article »We are super excited and proud to have received an Award of Excellence for website development at the 2016 BMA Lantern Awards. Forthea won the award for a microsite project we launched for a law firm client,…
Read Article »Google is shifting its primary form of site indexation from desktop to mobile, according to Google Webmaster Trends Analyst, Gary Illyes, announced at Pubcon 2016 this week. This is a major departure from…
Read Article »Schema is an SEO tactic that tells the search engines what your data means, not just what it says. As digital marketing techniques are always evolving, evidenced by Google’s announcement of RankBrain late…
Read Article »The B2B buyer has greater access today more than ever to information about products and solutions. Online search plays a critical role in this discovery process. As such, digital marketers are focusing…
Read Article »Keeping up with digital marketing is a full-time job (several, actually). If you have one or two employees juggling Search Engine Optimization, Paid Search Advertising, Social Media Marketing, E-mail Marketing,…
Read Article »As a business owner or executive, you’re busy. Managing a complex (or even a simple) paid search program is a huge undertaking so, you probably trust an in-house team, an agency, or a vendor to take care…
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