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Or Is Michelob Trying to Sell to Two Year Olds? We are all over 21. And we like beer. And some of us are parents. But we do not like beer commercials while our kids are watching the Mother Goose club…

I recently had the humbling experience of not just attending, but speaking at HeroConf in Portland – THE PPC conference. (read Jon Bower’s great write up on this year’s conference here). Forgive me for…

Pay-per-click marketing (PPC) is becoming an increasingly important way for attorneys to connect with potential clients. From time to time, certain events will cause an unexpected surge in the demand for…

As an agency, one of the more challenging parts of building a successful website is trying to dispel the preconceived misconceptions that some clients have regarding user experience. The internet, and…

Recently, Google and Twitter confirmed their plans to enter into another partnership that turns out to be quite mutually beneficial. What are these benefits exactly? Well, Google now gets access to the…

Fellow PPC advertisers, It’s time to acknowledge that we often get stuck in an all digital world. Being focused in that digital bubble often leads to forgetting there’s a real-world out there. That’s…

If things are getting stagnant with your typical search network campaigns, then it may be time to shake things up using Dynamic Search Ads (DSAs). These are a great option if you have a website with a…

Whether you are a blogger, a content editor, or even a developer, there’s great value in finding (free) web based tools that can make your life easier and simple tasks faster. We know what it’s like to…

Does content marketing drive visitors to your website? Does your website contain a blog, videos, or white papers? Is it a destination for your visitors? Hopefully, your answer is yes to all the above.…

Tell us if this sounds familiar: Your business has grown exponentially over the years, yet you’re stuck in a rut. Your sales are good, but could be better and you’re beginning to feel like there is a…