A fast-loading website improves your organic rankings by boosting the amount of organic traffic on your site and increasing the chances of users converting into paying customers. Web administrators search…
Read BlogOne of the most frequently asked PPC questions we get from our clients is “Why should I bid on my brand name when I’m already ranking organically?” At Forthea, we have clients across all industries and…
Read BlogSelecting a digital agency can be a daunting task since there are so many variables to consider. Aside from obvious considerations like location, cost (is the digital agency affordable?) and industry experience,…
Read BlogWhy is it important to establish open communication and transparency with clients? Every business strives to partner with a company that exercises open communication and transparency. Anyone who has…
Read BlogMarketers sometimes struggle with deciding which metrics are the most impactful to measure and track. Monitoring and understanding your paid media performance metrics are an absolute must in the game…
Read BlogIt’s common practice in this day and age to expect digital marketing services to be purchased in “hours” by an agency that you want to partner with. Think of this as the allotted time that marketing specialists…
Read BlogPaid social or social media advertising has become almost a necessity for many businesses. A study in 2019 found that on average people spend almost 2 and a half hours on social media every day. With this…
Read BlogDuring a natural disaster or an outbreak, like coronavirus, many people can experience an increase in stress and anxiety. For those who already struggle with an anxiety disorder or depression, the qualm…
Read BlogHoustonians have been quarantining for quite some time now due to the coronavirus pandemic. Social distancing has many of us going stir crazy, running out of ways to entertain ourselves and the people…
Read BlogAcross industries, businesses experience seasonality where demand is higher or lower based on factors such as time of year. Seasonality varies across industries - peak season for one industry may be shoulder…
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