22 Oct 2015
SEO is a Full Time Job - 7 Common SEO Mistakes
4 min read SEO

SEO involves many areas from content writing to technical optimizations and all that falls in-between. It’s a full time gig, not one for just the weekends or as an employee’s third responsibility.... Read Article »

17 Sep 2015
Guide for Hosting a Website
4 min read Web

If you are asking yourself “Where should I host my website?” the answer is more than likely it doesn’t matter. Don’t misread that statement, it totally does matter, but if all you’re look... Read Article »

17 Aug 2015
Tracking Performance – A Drive for Measurable Results
3 min read Analytics

This is the newest part in our ongoing series, A Better Agency, which looks at many of the difficulties that can arise when working with an agency, and what Forthea is doing to overcome it. As was pre... Read Article »

14 Aug 2015
Forthea Friday - We Made the List!
4 min read

Welcome to another Forthea Friday! We've been hard at work over the last month, but wanted to take the time to reflect on some of the fun stuff too. First and foremost, Forthea is very proud to announ... Read Article »

06 Aug 2015
Fighting Agency Stagnation: Is It Time for a Change?
5 min read Paid Media

This is the third part in our ongoing series, A Better Agency, which looks at many of the difficulties that can arise when working with an agency, and what Forthea is doing to overcome it. In the fir... Read Article »

30 Jul 2015
Just the Basics - Is Your Agency Doing Enough?
7 min read Paid Media

This is the second part in our new series, A Better Agency, which looks at many of the difficulties that can arise when working with an agency, and what Forthea is doing to overcome it. Just the Basic... Read Article »

08 Jul 2015
Forthea Internship: Learning the Basics of Digital Marketing
3 min read

As an interactive marketing intern at Forthea, I have picked up a lot of knowledge about the basics of digital marketing. I thought the visual marketing world was the only one that existed, but when I... Read Article »

16 Jun 2015
When Good Ad Targeting Goes Wrong
1 min read Paid Media

Or Is Michelob Trying to Sell to Two Year Olds? We are all over 21. And we like beer. And some of us are parents. But we do not like beer commercials while our kids are watching the Mother Goose club ... Read Article »

26 May 2015
Applying Behavioral Economics To PPC - HeroConf 2015
5 min read Paid Media

I recently had the humbling experience of not just attending, but speaking at HeroConf in Portland – THE PPC conference. Forgive me for being a couple weeks late revisiting the subject I spoke on. I... Read Article »

30 Apr 2015
Legal PPC Campaign Life Cycle
4 min read Paid Media

Pay-per-click marketing (PPC) is becoming an increasingly important way for attorneys to connect with potential clients. From time to time, certain events will cause an unexpected surge in the demand ... Read Article »

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