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Paid Social Media Marketing

Social Media Advertising Services

Paid social media is a highly targeted approach and essential advertising strategy

Social media marketing is more important than ever. Your brand must be in the right place at the right time across multiple social platforms. The digital landscape is constantly evolving and the rules are always changing.

Forthea provides expert paid social advertising services that go beyond impressions and clicks. We continually optimize toward metrics that matter most. Your team of specialists will monitor what’s working, what’s not and make recommendations for continuous improvement.

Seeing results with paid social media marketing requires a strategic approach and constant optimization including understanding customer journey, building persona profiles, and controlling bids and budgets.

Forthea builds social media advertising strategies with your marketing goals in mind

We help you integrate your social media content into a holistic digital strategy that will help drive qualified leads and sales to your website. Our platform selections are customized to your business goals and target audience. Not all social channels work for all businesses.

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Facebook Ads give businesses the potential reach of 43.8% of all internet users.

AUDIENCE ANALYSIS

We start with an in-depth analysis of your company and craft a profile of your ideal buyer persona. How are your buyers interacting with other brands online? How do they like to receive information – downloads, coupons, images, video?

PLATFORM SELECTION

Our expert team will select the most advantageous platforms to focus your efforts. Whether it’s Facebook, Instagram, Twitter, YouTube, Pinterest or LinkedIn, our specialists understand the latest social channels that could help market your business.

REPORTING & ANALYSIS

Forthea provides the most robust reporting of any agency in the business. Paid social media campaigns can easily outspend and underdeliver without constant attention to the metrics that matter most. We provide ongoing metrics for engagement and ROI.