Mastering Segmentation & Targeting

Join Forthea for a discussion on mastering audience targeting and segmentation strategies. Gain actionable insights and tools to refine your messaging, ensuring you're speaking to the right audience at the most crucial stages of their journey. Seamlessly fine-tune your positioning across different verticals, overcome industry-specific challenges, and drive higher ROI through more effective campaigns.

Our expert speakers will showcase real-world examples, using STP (Segmentation, Targeting, and Positioning) to transform your marketing efforts and boost lead generation and revenue.

The afternoon concludes with a valuable networking session to connect with industry peers and explore how Forthea's expertise can elevate your business growth. This lunch is a prime opportunity for marketing professionals to gain innovative strategies and network with peers while enjoying a delicious meal at Fleming's Prime Steakhouse & Wine Bar.

  • 11:00 amWelcome + Introductions
  • 11:15 amMastering Segmentation & Targeting
  • 11:30 amReal-World Case Studies
  • 12:00 pmLunch + Networking

Reserve Your Seat

Expert Sessions
Free to Attend
Houston, TX

The venue.

Fleming's Prime Steakhouse & Wine Bar

2405 W Alabama St. 
Houston, Texas 77098

Get Directions »

DATE

TIME

Reserve your seat

Our Speakers

Event Speaker Holly Gary

Holly Gary

Forthea Director, Corporate Marketing

View Profile »
Event Speaker Larry Jenkins

Larry Jenkins

Forthea COO / SVP, Client Services

View Profile »
WHAT PREVIOUS ATTENDEES SAY:
I was glad I was able to attend. I especially enjoyed Forthea's presentation on leveraging PPC for business intelligence and on the impact of PPC on SEO, and their discussion around multi-touch attribution for digital channels was interesting!

Business Analyst //

Methodist Hospital

Répondez s'il vous plaît. (RSVP)

RSVP
Desktop Tablet Mobile