Learn what it takes to get the right traffic to your website and boost your online visibility so that your customers find you and not the competition.
In digital marketing, there's a power couple that works hand-in-hand to help businesses get found online and then impress buyers so they ask to connect.
Search engine optimization (SEO) and conversion rate optimization (CRO) are successful and influential strategies in their own right; but combining forces creates the ultimate power couple for increasing qualified leads.
Join us for lunch and hear how SEO + CRO helps businesses drive growth and get results by putting users first.
Save My Seat
What You'll Learn
- How to grade your website from a design, SEO, and content perspective.
- The dimensions of a high performing SEO program.
- How to measure SEO success and the KPIs to track.
- The key components of a CRO plan.
- Example CRO experiments to streamline the user journey.
- How do you know it's working? What does success look like?
Getting the right traffic to your site is only half the battle. Uncover insights to improve user experience with experiment-driven CRO.
Welcome + Introductions
The Digital Power Couple - SEO + CRO
Lunch + Networking