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Using CEMEX brand and website engagement data, audience segments were applied to each campaign in order to use conservative and aggressive bidding strategies along with unique ad copy variations.
We developed a comprehensive SEO strategy to support…
We developed an SEO content strategy that educated potential plaintiffs about the severity of injuries, informed them of potential health complications, and defined eligibility for financial reparations. Content…
Our team created a three-tier plan to address immediate, long term, and ongoing PPC strategies. We created tighter ad groups to increase ad relevancy and expanded efforts to additional channels.
The new strategy generated…